Bradord Shellhammer
I am one of the founders of Fab. I've been named one of the ‘100 Most Creative People in Business’ by Fast Company and coined the ‘King of Quirk’ by Forbes Magazine and the 'Eames of E-Commerce' by USA Today. I am a graduate of Goucher College and Parsons The New School For Design. At Fab I oversee all merchandising for the company. I grew up in Baltimore, own over 200 pairs of shoes, and I have a weakness for Scandinavian electro-pop, Prada, and all things Eames. My idols are two Andies: Bell and Warhol. My byline has appeared in Full Frontal Fashion, Dwell, Huffington Post, and the Sundance Channel, and my homes have been featured in Dwell, The New York Times and Time Out New York. I am a Webby, Crunchie, and Bloggie award winner. I live in New York City and spend weekends traveling the world or relaxing at my rainbow-hued home in Sparrowbush, New York.
Fab: 5th Most Innovative Company In The World

 

How does CEO Jason Goldberg feel about Fab’s estimated $150 million in 2012 revenue? “I don’t give a shit,” he says. “I want to know how we build a long-term brand.” Goldberg and cofounder Bradford Shellhammer constantly reimagine Fab, which matured last year from three-day flash sales to dozens of online boutiques of design-centric products for such niches as foodies and pet lovers. Membership is up sixfold, to more than 10 million; international sales went from zero to 30% of business; and Fab built its own warehouse to ship goods faster. Up next, Goldberg hints, are real-world stores.

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    1. 3 notesTimestamp: Sunday 2013/02/17 10:56:15Source: Fast Company
    1. youngbradford posted this
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